Taryan Group - Anantara Dragon branded residences
Lead generation and global agent outreach for an Anantara-branded luxury develop...
HubSpotMaken8n
All case studiesClient project
E-commerce Automation
Perla Helsa
Automation stack for a Ukrainian supplement brand with 150k+ customers. Order processing, customer support, logistics tracking, and content production - rebuilt around AI.
150k+ customers
Ukraine market
Full ops auto
Automation architecture
Claude APItrigger
Makeorchestration
Claude APIintelligence
Telegram Botdelivery
The problem
Perla Helsa had grown to 150,000+ customers with a team that couldn't keep up. Customer support was handling hundreds of daily inquiries manually. Order status questions clogged the queue. Content for new product launches took a full week of team time. Logistics updates required constant manual checking across multiple carriers.
What we built
We built a multi-layer automation stack on top of their Shopify store. A Claude-powered support assistant handles 70%+ of incoming questions - order status, product advice, dosage questions - escalating only complex cases. New product launches now run through an automated content pipeline: product specs go in, full launch package comes out (descriptions, social posts, email copy). Carrier APIs are polled automatically and customers notified at every shipping stage without manual intervention.
Results
0170%+ of customer support queries handled by AI without human input
02Product launch content: 1 week of manual work → automated in hours
03Order status inquiries removed from support queue entirely
04Shipping notifications: 100% automated across all carriers
05Support team refocused from routine replies to complex cases and retention
Tech stack
MakeClaude APIShopifyNova Poshta APIUkrposhta APITelegram BotKlaviyo
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